IPB

Welcome Guest ( Log In | Register )

 
Reply to this topicStart new topic
iTunes Pepsi 100 Million Free Songs Promotion, Free songs.. a good marketing idea?
guest0101
post Feb 1 2004, 14:28
Post #1





Group: Banned
Posts: 446
Joined: 15-July 03
Member No.: 7789



Well I see the ads for the free 100 Million iTunes songs are splashed all over the web beginning today Feb 1st. I believe Apple and Pepsi will be running a Superbowl ad to promote iTunes in addition to Pepsi's 'Jimi Hendrix as a young lad' Superbowl commercial.

This appears to be good news to help promote Apple iTunes/iPod sales and give wider exposure to M4A/AAC files and the MP4 audio format to the masses. How much of an effect do you think this marketing effort will have in helping to bring M4A audio to people and get them to try using iTunes and/or iPods? Is this a marketing "hit" or "miss" in your opinion?

I am sure many new users will find HA as a result of this promotion and will be asking questions about their newly discovered M4A and M4P files... smile.gif

This post has been edited by guest0101: Feb 1 2004, 14:28
Go to the top of the page
+Quote Post
AtaqueEG
post Feb 1 2004, 17:46
Post #2





Group: Members (Donating)
Posts: 1336
Joined: 18-November 01
From: Celaya, Guanajuato
Member No.: 478



Yeah, of course this will only help sell iPods and contribute to people's awareness of AAC.
Whether that results in a lot of people finding HA... yeah, that will happen too, so we better try to remain patient to all those noobs wink.gif


BTW, how exactly are iTunes and Pepsi going to "give away" those songs?


--------------------
I'm the one in the picture, sitting on a giant cabbage in Mexico, circa 1978.
Reseņas de Rock en Espaņol: www.estadogeneral.com
Go to the top of the page
+Quote Post
Busemann
post Feb 1 2004, 17:48
Post #3





Group: Members
Posts: 730
Joined: 5-January 04
Member No.: 10970



QUOTE (AtaqueEG @ Feb 1 2004, 08:46 AM)
BTW, how exactly are iTunes and Pepsi going to "give away" those songs?

One in three of every Pepsi bottle has a code that you can enter at the iTMS.
Go to the top of the page
+Quote Post
guest0101
post Feb 2 2004, 07:32
Post #4





Group: Banned
Posts: 446
Joined: 15-July 03
Member No.: 7789



Next we'll probably be seeing a market in people selling lots of unused Pepsi lid codes for iTunes songs on eBay...
Go to the top of the page
+Quote Post
AgentMil
post Feb 2 2004, 09:01
Post #5





Group: Members (Donating)
Posts: 584
Joined: 19-December 01
From: Australia
Member No.: 688



QUOTE (guest0101 @ Feb 2 2004, 02:32 PM)
Next we'll probably be seeing a market in people selling lots of unused Pepsi lid codes for iTunes songs on eBay...

RoFl... this will herald the start of bottle cap collecting again.

Wouldn't mind free tunes since Pepsi/Apple are gonna pay for it. It will definitely help Apple's music store no doubt in a positive way. As for format publicity it will help it in leaps and bounds.

Regards

AgentMil


--------------------
-=MusePack... Living Audio Compression=-

Honda - The Power of Dreams
Go to the top of the page
+Quote Post
Atlantis
post Feb 2 2004, 09:13
Post #6





Group: Members
Posts: 250
Joined: 27-December 02
From: ROMA, Italy
Member No.: 4269



tunerecycler.com

QUOTE
With the Tune Recycler, you can send us your unwanted iTunes bottlecap codes and we'll use them to support independent music.  Easy for you, and good for musicians.


smile.gif


--------------------
Vital papers will demonstrate their vitality by spontaneously moving from where you left them to where you can't find them.
Go to the top of the page
+Quote Post

Reply to this topicStart new topic
1 User(s) are reading this topic (1 Guests and 0 Anonymous Users)
0 Members:

 



RSS Lo-Fi Version Time is now: 16th April 2014 - 23:45