Some days ago, I was reading some humoristic sites and came upon this picture (dunno if it is real or some kind of montage):



Of course, that picture is so wacked that I started laughing immediately. But then I started thinking...

How can you really advertize lard? It's not like you can put some supermodel or holywood actress to point at the lard and say "that's the lard I approve". People won't believe.

So, in an effort to help marketing workers that happen upon this very unmarketable product, I would like to hear your opinions (specially the funny ones) on how should lard be advertized.

Thanks for your help.

Regards;

Roberto.

I don't know if lard is an underutilized source of fat around these parts, especially given its prevalence in the Mexican style foods I love to eat (yum).

However, I agree that this particular lipid source has been much maligned in the past and could use a revamped image. In an effort to help the national lard council out I have compiled several possible new mottos for the advertisment of lard:


"Lard: because tortilla chips fried in butter just aren't as good"

"Lard: because Your family has no history of arteriosclerosis"

and the ever popular:

"Pig fat needs love too"

I think it would work best if some lard afficionado communities were founded, and if they wrote lard magazines, which made comparisons among the different kinds of lard and how well each brand works with other food. Naturally these magazines would be paid off by the various lard processing companies to give their product a good review.

(Oh, and the people who really know what's up with the lard will be ignored by the majority, of course. That's an unfortunate side-effect of so much marketing...)

Yes, a full blown hobby called "lardeophilia" would do a lot for the lard marketplace...

Package porn with it! Works with almost anything.

Hrmmm this topic is wrong ... especially the last post ... "Shudders"

There's been a big resurgence in SPAM's popularity as a retro thing. Cooking contests, T-shirts, etc.

...and the same marketing approach can be used for anything...

I don't know, but this guy doesn't really look threatening to me...

Re: that first pic. I believe it could be real.

I need to dig up the b/w pic I have of a checmical truck spraying on Jones Beach sometime in the 50s is my guess. There's a large sign on the side of the truck that says "DDT, It's good for you!" and the're spraying it like 20 feet away from small children, etc... >_<

I find Mr. T very intimidating......

Yeah me too... He even scares Emmynem or whatever... and he's really scary too!
http://www.geocities.com/gerbil_2000/Page1.htm

Oh wow man.
(parody)