In the UK, it's definitely viewed as CRAP - for many people, it's unmissable crap. Our presenter (Terry Wogan) has spent the last few decades taking the micky out of (i.e.making fun of) most of the presenters and acts - that's why people watch!
Of course, this year, we really managed the crap element with our zero points!
There are three theories going around:
1) the performance was poor
2) no one likes us after the war
3) the BBC only allow one decent song through per decade, because they can't afford to host it any more often.
The presumption in 3 is that we could win it every year if we wanted to, but our attempt to
not win it this year went a bit far!

I'm not sure we could win it every year, because the eurovision is seen as so naff that few decent musicians want to be associated with it. However, if this wasn't the case, then, looking at the competition...
Cheers,
David.
(don't take this post too seriously!)
http://www.bbc.co.uk/cgi-perl/h2/h2.cgi?st...dio2.eurovis03&